These projects are fun to me. I get to wear the event goers hat throughout the design and basically to achieve the point to spark interest of event goers into joining the party and have a good time.
As part of my own experience as an event goer, I understand what catches their interest and properly place the information and emphasize on certain eye catching phrases.
The process is to create the event’s environment in a flyer. In order to achieve this is to recreate the feeling and projecting the atmosphere. For the club events, I will bring in the light effects, hip side of partying and pull out the specialties of the event. Similar process was applied to the beach side event with the addition of creating a family environment and fun friendly colors.